Case study

Pharmazad Group: a clear digital presence for a manufacturer

A corporate WordPress website designed and built with Bricks for an Egyptian dietary-supplement manufacturer, bringing services, a filterable product catalogue, Arabic and English pages, and manufacturing enquiries together.

Pharmazad Group: a clear digital presence for a manufacturer
Client
Pharmazad Group
Platform
Websites

The challenge

Pharmazad Group needed a corporate website that made its manufacturing services and products easy to understand. Visitors could arrive looking for a product category, a manufacturing service, or details about the company.

The central challenge was organizing those needs into a clear experience: helping prospective customers understand the offering, browse relevant products, and find a suitable enquiry path.

I worked directly with the company and took responsibility for both the website design and its implementation using WordPress and Bricks.

The artwork illustrates the website's structure and enquiry journey. The rendered factory and packaging are conceptual, rather than images of the client's actual facility or products.

The approach

A structure built around the manufacturer's offering

I organized the website around company information, manufacturing services, products, and contact. The homepage introduces the business and gives visitors routes into the relevant sections. The services page presents the offering across product development, registration support, manufacturing, packaging, and export.

A catalogue visitors can explore

I built the product catalogue and category filters to help visitors narrow down the range. Product pages provide a dedicated manufacturing enquiry form, including requested quantity and manufacturing timeframe alongside contact details and a message. The catalogue supports a discussion with the manufacturer rather than making visitors rely on a general contact page for every product.

Conceptual illustration of categorized product discovery and filtering

Arabic and English experiences

I implemented the Arabic and English pages and language navigation, including the right-to-left Arabic layout. The bilingual structure covers the company's presentation, services, products, and enquiry paths.

Conceptual illustration of Arabic and English website layouts

Enquiry paths connected to the content

I implemented the website's contact and enquiry forms. Visitors can send a service enquiry, make a product-specific request, or follow the contact page's WhatsApp link. Service and product context help visitors explain what they are looking for when approaching the company.

Conceptual illustration of exploring products and sending a manufacturing enquiry

My contribution

I designed and built the complete website using WordPress and Bricks, working directly with Pharmazad Group.

My scope included:

  • Website design and WordPress implementation.
  • Organizing manufacturing services and product content into a clear structure.
  • Implementing the Arabic and English experience.
  • Building the product catalogue and category filters.
  • Implementing the contact and manufacturing enquiry forms.
  • Delivering the website to the company and launching it.

The outcome

The website was delivered to the company, launched, and is operating at pharmazadgroup.com.

The delivered work brings together the company's presentation, manufacturing services, a filterable product catalogue, Arabic and English pages, and enquiry forms in one WordPress website.

Evidence policy: specific before/after metrics are published here only when they are verified and the client has approved their release. This site does not show invented numbers.

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