Plugin & app development
Turn a recurring problem into a product-grade plugin or app.
When the same requirement keeps coming up, it stops being custom work and starts being a product. I build WordPress & WooCommerce plugins and Shopify apps to a real product standard — documented, tested, and maintainable.
Who this is for
The right fit if any of these sound familiar.
- The same requirement keeps recurring across projects or stores.
- No off-the-shelf plugin or app does the job well enough.
- You need a Shopify app or a custom API integration built reliably.
- You want to turn an internal tool into a real, maintainable product.
What you get
A product, not a one-off hack.
Product-standard code
Architecture designed to be extended and maintained, with a clean admin or settings experience.
Reliable integrations
APIs and third-party services wired up with proper handling for when things go wrong.
Docs & tests
Documentation and automated tests so the thing keeps working after launch and updates.
What's included
Everything in a typical engagement.
- Plugin or app architecture & setup
- Admin / settings interface
- API & third-party integrations
- Documentation for users and developers
- Automated tests for core logic
- Versioning, release, and handover
How it works
A clear, four-step engagement.
-
Step 1
Discovery
Define the problem, users, and technical constraints.
-
Step 2
Scope & quote
A defined scope and fixed starting point before any work.
-
Step 3
Build
Development and testing with clear progress updates.
-
Step 4
Release & support
Documentation, handover, and help after launch.
Questions
The things people usually ask first.
Marketplace product or private use?
Both. I build private/internal plugins and apps, as well as products intended for the WordPress or Shopify marketplaces — the standards are similar either way.
Will it survive platform updates?
That's exactly why it's built to standards with automated tests: so an update is a routine check, not a crisis.
Do you build Shopify apps too?
Yes — Shopify apps and API integrations alongside WordPress and WooCommerce plugins.
How long does it take?
It depends on scope, which we define together up front, then build in clear milestones.
What does it cost?
Product work is scoped per project after a short conversation about what you need.
Evidence policy: any results shown on this site will be real and client-approved — never invented figures.
Have a recurring problem worth productising?
Describe the workflow or the gap — I'll tell you whether a plugin, an app, or something simpler is the right call.
Projects from $500 · Direct clients & agency partnerships